SUB Active Wear is designed BY Women FOR Women.

Bottom line.

Who are those Kiwi women?! Well, I work with the two Emma’s and Jodie at Macewen Apparel in Auckland. Who are the official designers of the SUB Range I have some good input into the range, but be assured that if it were me in control, it wouldn’t be flash!

But the girls at Macewen have done a whole heap of research to find out how we, as Kiwi women, are built. Like, what is a Kiwi Size 12 Women..? Really…? So we questioned a lot of Kiwi girls for their measurements, and came up with what we think is pretty close to typical Kiwi girls sizing.

But not only that, we design, tweak, create stuff ourselves – not just buy it in from overseas brands – it’s all thought up here in NZ. Which means, any feedback you give us, we CAN actually take on board!

We’re just dead keen to provide women with some sharp looking, great fitting gear at good prices. Pants where you can do a Downward Facing Dog move in your yoga class, without worrying about showing your butt off to the person behind you…tops where you’re not going to be showing off your belly button to the guy opposite you in the chin-up machine at the gym…and we’re dead keen to keep improving and providing you what you want and need to help get you out the door and moving!

Really hope you like the range as much as we’ve enjoyed creating it!